Before I start yes we all know that Blu-Ray won the hi-def format war and these drives normally sell for $39.99 new at Frys, however for the price with a 90 day warranty this is a pretty decent deal. Microcenter has the refurbished HDDVD player for the 360 for only $24.99. It also states you may be able to order online but they may not have it instock so an instore pickup is your best bet if you have a Microcenter nearby.

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IF (and that's a big "if") you can find one at Kmart, I got mine a few months back on clearance for something around $17 new. I heard it went down even further after that. Mine as buried in the back behind all the games which is probably why no one picked it up before me.